Scaling SaaS -- from SaaStr
The Official SaaStr Podcast: SaaS | Founders | Investors
Saastr 003: Scaling From A 50 to a 500 Person Company with Mark Geene, CEO @ Cloud Elements
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Saastr 003: Scaling From A 50 to a 500 Person Company with Mark Geene, CEO @ Cloud Elements

Joining us today, I am thrilled to welcome, Mark Geene, CEO @ Cloud Elements the cloud API integration service that uses uniform APIs to connect your application with entire categories of services. Prior to joining Cloud Elements, Mark has had over 20 years experience in the industry including executive roles with IBM and Oracle and in today's show with we discuss:

  • What was the origin story behind Cloud Elements and how Mark became CEO?

  • What does it take for a company to transition from a 50 person company to a 500 person company?

  • How does Mark apply lean startup methodology to SaaS?

  • When is the right time to really invest in sales and marketing?

  • Does the lack of SaaS exits greater than $500m concern Mark?

  • Why have we seen the rise of the API economy and what does the future hold?

In a round we call the 60 Second Saastr, we also hear:

  1. What lesson has Mark learnt recently that changes the way he works?

  2. Mark's favourite SaaS resource?

  3. Vertical vs platform SaaS play?

If you would like to find out more about the show and the guests presented you can follow us on Twitter here:

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Scaling SaaS -- from SaaStr
The Official SaaStr Podcast: SaaS | Founders | Investors
The Official SaaStr Podcast is the latest and greatest from the world of SaaStr, interviewing the most prominent operators and investors to discover their tips, tactics and strategies to attain success in the fiercely competitive world of SaaS. On the side of the operators, we center around getting from $0 to $100m ARR faster, what it takes to scale successfully and what are the core elements of hiring. As for the investors, we learn what metrics they hone in on when examining SaaS business, what type of metrics excites them and what they look for in SaaS founders.